Technology & Marketing Services for small business

Are you here to get a new website, social media help, or branding service? If that’s all you want, let me be blunt and tell you now. We are not a good fit for you. Hire us to grow your business. Our practice focuses on growth, using all available technologies, mediums, and marketing tactics.
It takes a village to grow a business, from marketing to management, all activities with one goal, “Growth.” Think of business growth like a GPS. You need a starting point, a destination point, and a route to get to your destination. The first step to reaching any goal is understanding where you are today.
I invite you to take that first step by Scheduling a Discovery Workshop. We have designed this workshop to discover starting point by auditing your marketing and technology. We will also discuss your vision of the destination.
After the workshop, we will work on a plan with specific KPIs to get your business growing.
Looking forward to meeting you,
Cash Movania
Founder and President
Solo Practice Marketing

Schedule Discovery Workshop

It takes a village to grow a business.

Have you wondered, “What can I do to get more customers?”

Small Business growth happens by aligning four channels of activities to specific missions:

1.

MARKETING: Your marketing goal is to attract more people to your business. 

2.

SALES: Sales’ goal is to convince customers to exchange value with your business.

3.

OPERATIONS: The goal of operations is to provide value using the most efficient process. 

4.

MANAGEMENT: Gowing the business is the only goal of management. 

marketing for small business
small business marketing

We are Solo Practice, a Marketing & Technology company.

Solo was born to serve small and medium businesses. We are a team of digital marketing experts, technologists, designers, developers, strategists, and creative thinkers. Solo is a true digital marketing agency that handles both your technology and marketing.

We are not a traditional marketing agency that does not know your I from T. Or your technology service company that has no idea of marketing. If you ask a marketing person what SQL means, the reply will be “sales qualified leads”, while a technologist will reply with “structured query language”. We know the difference and how to use SQL(structured query language) to give you a list of SQL(sales qualified leads)’s.

The solo in our name means one team for both marketing and technology. To grow, you need to master marketing and the business’s technologies. No one can do that alone, hence our slogan, “You need a village to grow a Business” We are your village.

We are your GPS for growth.

1.

Our Current location

We start by auditing your current marketing and technology and following your customer’s journey.

2.

Our Destination

We analyze the market, your competition, and what’s feasible to document what success looks like.

3.

Our Route

We Select the best path and drive your business toward growth while measuring progress with KPIs;

What are the different things we do to grow your business?

Desktop & Technical Support

All the mountains we move will be useless if your computer isn’t performing. Our Remote technical support department maintains and fixes your computers.

Application Support & Software Integration

When E-mail isn’t working, or your website isn’t sending data to your CRM. The application support team fix the software issues.

Coding & Programming

The coding and programming team gets into action when we need to build a new web or desktop application or to fix bugs in legacy applications.

Branding & Story

Unlock the power of story-telling to engage & build relationships with your customers by aligning your Branding and Brand Story.

Content & Content Marketing

Content marketing is the key to unlocking organic growth and building an engaged audience. You can open the door to success with the right content strategy and services.

Cloud & Infrastructure

Unlock the power of the cloud and streamline your infrastructures with the right services. Get ahead of the competition and make your business stand out!

E-commerce & Data Management

The E-commerce and Data management team is responsible for setting up and ensuring your store is running smoothly.

Website Design & Development

The website design & development team focuses on getting your website live, updating, and maintaining your website.

Marketing Technology (Martech)

The Marketing Technology (Martech) Team is responsible for all your Customer interaction software, from email automation to CRM.

UI & Graphic Design

The UI & Graphics Design team is responsible for all your graphics news, from producing website animations to flyers for your business.

Social Media & Email Marketing

Social Media & Email Marketing Team is responsible for posting content to your social media, sending invites, and emailing clients.

Analytics & Data Reporting

Analytics & Data Reporting team is responsible for finding the stories your data tells by extracting them from your website to ERP data.

SEO & Paid Marketing

The SEO & Paid Marketing team is responsible for On-Page SEO, Local SEO, Technical SEO, Paid Marketing Campaigns, and Link Building.

Technical Training

Technical Training Team is responsible for training your staff on using Google Suite/MS Office and security measures to prevent breaches.

Planning & Strategy

The Planning & Strategy team is responsible for mapping out routes and measuring results to pivot for better results.

Digital Transformation

Digital Transformation Team is responsible for identifying where better technology can produce a more efficient result and implementing it.

Project & Team Management

The Project & Team Management Leaders ensure all tasks are better aligned with resources and producing results.

Process & Operation Optimization

The Process & Operation Optimization team is always looking out to redo SOPs for cost-effectiveness, time savings, and clarity.

Who is involved in getting your business to grow?

Chief Technology Officer

The Chief Technology Officer is responsible for the technology strategy, direction, and execution of the company’s product development.

Chief Marketing Officer

The Chief Marketing Officer is responsible for the company’s marketing strategy, which includes defining and implementing the company’s marketing plan.

Technology Director

The Director of Technology is responsible for leading the technology team in developing and implementing the company’s technology strategy.

Art Director

The Art Director is responsible for the visual presentation of the product, ensuring that it is always on brand and conveys the company’s message.

Cloud Solution Architect

The Cloud Solutions Architect is responsible for architecting, designing, and delivering cloud solutions that meet the business’s and its customers’ needs.

Business Strategist

The Business Strategist is responsible for leading strategy development, execution, and management of the company.

Marketing Strategist

The Marketing Strategist is responsible for developing, executing, and managing the marketing strategy for a product or service.

Social Media Marketer

The Social Media Marketer is responsible for leading the social media strategy and execution by posting content.

Off-page SEO Strategist

The Off-Page SEO Strategist is responsible for developing and executing strategies to help drive organic, natural search traffic to a company’s website.

SEO Strategist

The SEO Strategist is responsible for the overall strategy of the company’s web pages and/or blog posts, ensuring that they are well-optimized for search engines.

Paid Media Strategist

The Paid Media Strategist is responsible for executing paid media campaigns to drive sales and awareness for the company.

Front End Developer

The Front End Developer is responsible for developing and implementing the website’s front end.

Web App Developer

The Web Application Developer develops and maintains web applications, back end, in various languages.

Mobile App Developer

The Mobile App Developer is responsible for designing, developing, and maintaining mobile application software.

Content Strategist

The Content Strategist ensures that the company’s content is compelling and relevant to its audience.

IT Support Engineer

The IT Support Engineer provides first-level support for all IT services and equipment, including troubleshooting and diagnosing.

Graphic Designers

The Graphic Designer is responsible for both product design and marketing materials. This includes designing product interfaces and UIs.

Project Manager

The Project Manager is responsible for managing all aspects of a project. This includes developing the project plan and managing the timeline, budget, and resources.

Copy Writer

The Copy Writer is responsible for writing marketing copy for the company. This includes website copy, white papers, blog posts, and other marketing materials.

Video & Animation Producer

A video producer at The Company is responsible for video and animation creation. This includes collaborating with creative teams.

Database Administrator

The Database Administrator (DBA) is responsible for the database’s design, implementation, security, and maintenance.

Businesses we are helping grow.

Technology & Marketing Support for Private Practices

Private practices must ensure that they have a marketing and technology strategy focused on growth. Having a website that is easy to navigate and professional-looking is not enough. Each webpage needs to have a mission guiding your audience. They also need IT support to keep their practice running smoothly. They should invest in social media because it’s a great way for them to reach out to current and potential patients. Therapists should also have a blog where they can share their expertise with others who might be struggling with similar issues. Add to it a YouTube channel and you now have funnels that starts producing new customers. In our Workshop, we analyze all channels your customer finds you, from the adverse on your Window to Events.

Technology & Marketing Agency for Non-Profits & Religious Organizations

Nonprofits and religious organizations are often overlooked in terms of marketing and technological support. This is because they cannot always afford the costs associated with these things. However, they still need to have a presence on social media and the internet to be successful. The workshop will cover how technology can help non-profits and religious organizations by providing them with design, IT support, social media marketing, SEO, etc.

Technology & Marketing Support for E-Commerce & Retail

The retail industry is constantly evolving and changing to meet customers’ needs. Retailers need to keep up with these changes by staying on top of the latest trends in technology, marketing, and social media. E-commerce businesses need to have a website design that is both functional and attractive. They also need IT support, social media management, marketing tactics, SEO optimization, and more. They can use many different technologies to help them with this – from email automation to CRM software. The discovery workshop is designed to explore all these elements.

Technology & Marketing Support for Workforce Development & Recruiting Agencies

Technology has become an essential tool for recruiting agencies to stay competitive in the market. With the help of technology, these agencies can provide a better experience for their clients and a better chance of finding the right candidate. Recruiting agencies also have access to tools to help them in their digital marketing efforts and understand how to use social media and search engine optimization. In the workshop, discuss an overview of the technologies currently being used by workforce development and recruiting agencies to support their business and marketing efforts.

“Solo practice marketing is a dream team of motivated, passionate, and innovative people with a quick turnaround time! I get many more clients since they’ve started helping my practice.”

Mark Samuelson

Psychologist